KANSAI PAINT BECOMES MANCHESTER UNITED’S FIRST GLOBAL PAINT PARTNER
Kansai Paint is the first paint manufacturer in the world to enter into an official global partnership contract with the English football team, Manchester United Football Club Ltd. Possessing over 659 million fans worldwide, Manchester United is a major football club at the top of the sporting world both in name and reality. Never content to rest on the laurels of a glorious history coloured with numerous victories, Manchester United always focuses on the road ahead, continuing to aim for new heights and take on new challenges whilst always putting their fans first. This overlaps with Kansai Paint’s own attitude; since our founding, we have engaged in business with an enterprising spirit to gain the trust and satisfaction of our customers. Based on our shared ideology of pleasing our customers and delivering a wealth of colour to their lives, we intend to work together with Manchester United.
In response to the partnership, Mr Ishino, Representative Director of Kansai Paint stated that “Both Kansai Paint and Manchester United Football Club have a long history of success and a deep desire to succeed in the future. I am confident that this partnership will enable Kansai to develop not only its presence in new markets but will also augment its position in existing markets,” He further added that “Kansai’s partnership with Manchester United is a further demonstration of Kansai’s desire to become a global leader in the coatings industry.”